Posts tagged as:

social media

Using Social Media to Drive Sales

June 9, 2009

Because affiliates and etailers are more focused on conversions than anything else, they often wonder whether social media has any real value. Well, a recent study conducted by Sage Software and AMI-Partners shows that more than 260,000 small businesses in the US and Canada are using social media in some form, but sales/conversions didn’t at [...]

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3 Twitter Resources for Affiliates

May 8, 2009

Earlier today, we posted a video of our CEO discussing how affiliates could use twitter. Of course, this was more at a strategic level, so we thought we’d add a few tactical tips for affiliates who are seriously considering leveraging the medium for business purposes. So here you go:

Use TweetDeck: this is a desktop client [...]

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Twitter for Affiliates

May 8, 2009

The way that Twitter has grown in popularity has left a lot of affiliates wondering how to best use it toward their affiliate marketing goals. After all, whereas brands might be focused on simply building awareness or managing their PR, affiliates need to focus on actual conversions. Well, in the latest installment of Coffee with [...]

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Nicky on Brands and Twitter

May 1, 2009

With Twitter having exploded that way it has over the last few months, it’s not just the web-savvy brands who “get it” that have jumped on the bandwagon. Now, brands from all walks and industries are having to consider the medium as a way to reach out to an interact with its target market.
Well, [...]

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12 Tips for Social Media Newbies

April 30, 2009

Whether you’re an affiliate marketing trying to drive traffic to your site, a brand trying to reach out to your target market, or just an overage Joe/Jane looking to connect with like-minded people, social media can be an incredibly powerful tool. And the reason behind the potential of social media is, well, it’s social — [...]

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Second Episode of Coffee with Nicky

April 22, 2009

A little while ago, our CEO, Nicky Senyard, launched a new video blog format called Coffee with Nicky. Well, Nicky has just released a new episode, and it’s all about Twitter, social media, and managing the the public/private/professional divide of your various online presences. We hope you enjoy it as much as we did…

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Reinventing the Newspaper Revenue Model

April 6, 2009

From the Chicago Sun Times to the Rocky Mountain News, newspapers across the board are struggling with dwindling ad revenues. And it’s not just the recession. Rather, newspapers are just having trouble adapting their revenue model to moder times. While Craigslist has cut into their classifieds business, the sheer volume of information on the internet [...]

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Coffee with Nicky

March 25, 2009

So our CEO, Nicky Senyard, has been tinkering with video blogging, and is trying out a new format. It’s called Coffee with Nicky. She’ll be posting the videos on her blog, and you can also get an embeddable player that will always feature the latest episode on theCoffee with Nicky show page.
In any case, this [...]

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Jim Kukral on Affiliate Marketing 2009

January 23, 2009

For those of you who don’t know Jim Kukral, he’s kind of a big deal — not to mention one of the nicest guys I’ve ever met. In addition to being an award winning blogger, he’s also know for his work as the Biz Web Coach.
In any case, I finally got to meet Jim at [...]

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