Posts tagged as:

plus-size

What Skinny Retailers Can Learn from Plus-Sized Retailers

October 7, 2011

As of late, the fashion industry has seen a surge of interest in plus-size fashion. The Limited has just launched its plus-sized eloquii line, the UK will see its first plus-size only catwalk in November, and Bridesmaids star Melissa McCarthy is currently at work on her very own plus-size fashion line. What is behind this [...]

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Chick Lit takes on a new approach to the “Real” Woman

November 13, 2009

The Chick Lit genre has grown in popularity over the past decade. From Helen Fielding’s Bridget Jones Diary to the Sex and the City collection of essays by Candace Bushnell, Chick Lit has become a staple in many women’s book lists. With empowered female protagonists choosing between being financially independent, shopping and love (generally in [...]

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MXM offers exclusive plus-size tees for Twilight: New Moon

November 3, 2009

You really can’t ignore the vampire trend that has seemingly swept the nation. From television shows and movies, to merchandise, vampires are in, and the buzz surrounding them is only increasing. As such, the new vampire blockbuster Twilight: New Moon is set to open November 20th worldwide, and the hunt is on for official Twilight [...]

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Plus Size Women’s Fashion Merchant Addition Elle/Penningtons/MXM Launches in Share Results

October 20, 2009

We’re excited to announce the launch of the AdditionElle/Penningtons/MXM Affiliate Program in Share Results! Together, these three sister brands are the leading fashion experts for plus size women. ADDITION ELLE celebrates the “body confidence” of its plus size shoppers with an exciting array of contemporary and classic fashions. In addition to superb collections of work and [...]

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