Posts tagged as:

google

Original Content is King, and always Wins

February 3, 2011

Last month, Google’s Principal Engineer Matt Cutts talked about his company’s efforts to curb the amount of high-ranked webspam on its search engine. The company has implemented a new classifier so that sites with original content will rank higher, and spam sites with copied content from the original source will rank much lower. This is [...]

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Affiliate Mergers: Two heads are better than one

December 17, 2010

Mergers and acquisitions are a big deal in the business world. We hear about them all the time, whether it’s the recent news that Groupon was entertaining a bid from Google, or that People.com purchased a celebrity baby blog back in 2008, carving out a large portion of the US female market for itself. Acquiring [...]

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More Time Spent on Facebook than Google; 524.3+ Million Reasons to Consider Social Networking

September 13, 2010

While my colleague Mark John was looking in to how Google Instant could potentially affect the affiliate marketing industry, I was reading comScore’s most recent data that reveals, for the very first time, that more time was spent on Facebook in the US during the month of August, than on any Google sites. So what [...]

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Google Instant and the Affiliate

September 10, 2010

Google Instant has rolled out to much fanfare, and it’s the brand new talk of the town in affiliate marketing circles. It’s not surprising that those who make their living by marketing products online would be concerned with this, as they are with any other change to the way online search is performed. The backbone [...]

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Google Indexing Facebook Fan Pages

February 26, 2010

According to their own statistics, Facebook currently has more than 400 million active users. Of those users, more than 20 million become fans of Facebook pages every single day. It’s already been happening with Twitter, and now, Google is indexing Facebook Fan pages and displaying them in their search results. We experimented with this a [...]

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Google Buzz: What’s All the Fuss About?

February 11, 2010

Google has launched a new social media aggregator (of sorts) that seems destined to be a leader in social media tools. Why launch Google Buzz? Unlike competitor Yahoo! Buzz, which functions as a news feed, Google has developed a Gmail-embedded tool that aggregates media, information from friends, information regarding Gmail contacts and of course the [...]

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