Posts tagged as:

facebook

APIs and You: A Beginner’s Guide

July 27, 2011

When using the internet, we often take the complexities which make our experience so simple and intuitive for granted. The majority of people surfing the net are more than likely unaware of what an application programming interface (API) is, but almost any consistent internet user engages with APIs on a regular basis. In the technical [...]

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Has Google+ Lived Up to the Hype?

July 12, 2011

Last week we discussed the much hyped Google+, which at that point was still at limited invite status. We determined that Google’s new service promised a wealth of great new features, but that it was equally important to wait to see just how these features worked in practice. According to Paul Allen, the CEO of [...]

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Is Google+ a Viable Alternative to Facebook?

July 4, 2011

Given the ubiquitous web-presence and massive market valuation of Facebook, it is unsurprising that other companies would attempt to overthrow Facebook from its position atop the world of social media. The latest, and perhaps best, challenger is Google’s new Google+ initiative. But is Google+ actually a viable alternative to Facebook?  In this blog we will [...]

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Is Facebook finally starting to decline?

June 21, 2011

For the first time in recent memory, social media giant Facebook has shown signs of weakness, and people are talking.  According to InsideFacebook, Facebook’s growth rate has begun to slow down.  The site, which as of June had a reported 687 million users, previously used to obtain around 20 million new users each month. That [...]

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Facebook “Deals” Challenge to Groupon and LivingSocial

April 29, 2011

Death, taxes, and the creation of Facebook’s new online coupon effort – that last item recently joined the short list of undeniable certainties in life. As we emerge from tax season, we should count ourselves lucky that they don’t all arrive at the same time. The social network’s much-anticipated challenge to market leaders such as [...]

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Marketing the Canadian Elections on the Internet

April 20, 2011

When playing the game of compare and contrast with the federal elections of the United States and Canada, the most visible differences can be as stark as they are amusing. For instance: The United States holds presidential elections every four years; Canada holds federal elections about every four months – whether they need them or [...]

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