Posts tagged as:

deals

Affiliate Incentives are More Than Just a Dangling Carrot

September 29, 2011

If you are a retail merchant you probably see affiliate marketing as a win-win situation. Affiliates can make money promoting your products and the more money they make, the more money you make. However, there is a myth that the more affiliates there are in a merchant’s affiliate program, the more money that will be [...]

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Facebook “Deals” Challenge to Groupon and LivingSocial

April 29, 2011

Death, taxes, and the creation of Facebook’s new online coupon effort – that last item recently joined the short list of undeniable certainties in life. As we emerge from tax season, we should count ourselves lucky that they don’t all arrive at the same time. The social network’s much-anticipated challenge to market leaders such as [...]

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Attracting your Affiliate Audience: the Who, the What and the How

November 6, 2009

A recent Web Marketing Group article reveals very promising Internet usage statistics: • Around seven new people use the internet every second • For the millions of Internet users, every 4th person is using it to purchase something. • An average of US $1 billion in Internet transactions are conducted every month. • In a [...]

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Shopping Trends for Black Friday and Cyber Monday

November 4, 2009

It’s November, and with Black Friday and Cyber Monday just around the corner, consumers are looking forward to some of the biggest savings of the year. Whether through brick and mortar stores, online retailers, or both, consumers will be browsing products throughout the month to snap up the best bargains, come November 27 (Black Friday) and November 30 (Cyber Monday)

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Affiliate Earning Potential During the Holidays

October 30, 2009

The holidays are the most wonderful time of the year, and present merchants and affiliates with tremendous earning potential. In fact, holiday shopping can account for up to 50% of an online retailer’s yearly sales, meaning that affiliates too have an equal opportunity to leverage this peak shopping season. In 2008, an estimated 85 million [...]

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Measuring Success during Q4

October 27, 2009

According to a recent article from eMarketer.com, the No. 1 metric of success for the marketing and sales managers polled was the number of new customers acquired. Lead generation and increased sales were also tracked by more than two-thirds of respondents. This holiday season, it will be more of challenge than ever for retailers to [...]

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