Posts tagged as:

coupon

What Affiliates can do to Increase their Revenue

May 25, 2011

As an affiliate manager, I am constantly reviewing, approving and, yes, sometimes declining affiliate applications. Additionally, I oversee websites that affiliates are using to promote offers in our network. So, what have I noticed? Affiliates are spreading themselves too thin, not communicating with their affiliate manager and forgetting to promote the offer! Increasing your revenue [...]

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Interview with Winter Hat Company Tundra Gear

October 12, 2010

The winter hat company TundraGear.com has been around for a few years now. If you’re an avid winter sports fan, you may have seen these unique hats at stadiums across the US and Canada. But for those of you who are not aware, the company’s founder Aras Baskaukas also happens to be a celebrity. He [...]

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Merchant Checklist for Affiliate Recruitment Strategies

November 4, 2009

Whether you’ve just launched an affiliate program, or you’re experienced in the field and are looking to increase your sales, attracting the right kind of affiliates is a must to ensure a successful Q4.  The following checklist highlights recruitment strategies that merchants can apply to ensure they are bringing in the right affiliates into their [...]

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Measuring Success during Q4

October 27, 2009

According to a recent article from eMarketer.com, the No. 1 metric of success for the marketing and sales managers polled was the number of new customers acquired. Lead generation and increased sales were also tracked by more than two-thirds of respondents. This holiday season, it will be more of challenge than ever for retailers to [...]

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Top 5 Merchant Must-Haves for a Successful Holiday Campaign

October 22, 2009

Executing a successful Q4 campaign is possible for online retailers, even if the season’s shopping activity is expected to decrease due to the poor economy.   Merchants who wish to succeed this year will need to be strategic, and plan ahead.   In today’s edition of the holiday blogging series, we’re going to touch upon [...]

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Do Free Shipping Offers Attract Customers?

October 21, 2009

It’s week two of our Holiday Blogging Event, and in our last blog of the week, we ask, what one incentive do online consumers want more than anything else? According to Forrester Research, 75% of customers prefer to shop with an online retailer that offers this incentive, and The Conference Board Survey supports these same [...]

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