Posts tagged as:

affiliate marketing

Affiliate Incentives are More Than Just a Dangling Carrot

September 29, 2011

If you are a retail merchant you probably see affiliate marketing as a win-win situation. Affiliates can make money promoting your products and the more money they make, the more money you make. However, there is a myth that the more affiliates there are in a merchant’s affiliate program, the more money that will be [...]

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Join us at the Montreal Affiliate Summit Meetup on September 27

September 16, 2011

Do you work or have an interest in online marketing and or performance marketing and reside in or near Montreal? Whether you are curious or have a longstanding knowledge of the industry, we would like to welcome you to join us at the Montreal Affiliate Summit Meetup! This event often takes place on the last [...]

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How to Add Value to your Affiliate Business

September 12, 2011

Did you hear the news last week about the acquisition of FatWallet.com and AnyCoupons.com by Ebates.com? Stories about these types of affiliate acquisitions are exciting and remind me of one of our older blog posts, Affiliate Mergers: Two heads are better than one. If you are an affiliate who is about to launch a start-up [...]

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Avoid Your Own Lockout: How the Current NBA Lockout Can Help Affiliate Marketing

September 7, 2011

With the NBA season in jeopardy due to the current lockout regarding the terms of the collective bargaining agreement, affiliates and merchants should look to learn from the NBA’s troubles and strengthen their own relationships and profitability. The general concept of affiliate marketing, with internet-based affiliates referring traffic to e-commerce merchants, is a relatively new [...]

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Takeaways from Affiliate Summit and LeadsCon East 2011

September 6, 2011

We recently attended Affiliate Summit and LeadsCon East in New York City. Not only did we receive some really cool swag from companies in attendance at these two events, but we learned a few lessons about sales and networking. For anybody who has ever attended a conference or plans to attend one in the future, [...]

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How to Select a Niche Market in Canada

August 16, 2011

Becoming involved in affiliate marketing can seem like a simple task: set up a website, find retailers with high conversion rates, put up some banners and wait for the money to roll in! However, there are a few things to consider before getting started. Some markets can get saturated with affiliates really quickly as everyone [...]

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