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Nicole Fortunaso

Originally from Brisbane Australia, Nicole ventured to Montreal 10 years ago where she assisted in the growth and development of two SaaS companies in the affiliate marketing sector. Currently Nicole is COO @ ShareResults My passion is blending people and technology to find profitable solutions harnessing strategy, online marketing and relationships to create a working ecosystem. In my spare time you will find me enjoying life: food, drinks, yoga, painting, hanging out with family a friends, personal development, getting obsessed with one or two TV shows and traveling!

Rejuvenate your Affiliate Program

February 11, 2013

Has your affiliate program got you down? Do you feel like it’s in a rut? With 2013 just beginning, now is the time to jumpstart your program, and you can work to boost overall performance throughout the year! So how do you rejuvenate your program? By starting fresh. A great way to wipe the slate [...]

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Using Affiliate Marketing to Power Branding

January 15, 2013

A successful affiliate program can add value to your current brand presence and marketing campaigns, lending your brand an air of authority. As many merchants know, however, affiliate marketing (and running an affiliate program) can also provide a number of challenges for merchants. Before you can start leveraging affiliate marketing for your branding, therefore, there [...]

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Affiliate Summit Meetup Round up Part 2

December 6, 2012

As we posted last week, the latest Affiliate Summit Montreal Meetup involved the usual mix of lively publishers, retailers, and online marketers. The event, centered on strategies for Q4, featured: Richard Cohene, Director of Marketing at Beyond the Rack Christina Sforza, Merchant Services Manager at Plan B Digital Joao Mamede, e-Commerce Website Marketing Specialist Here [...]

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Notes from the Affiliate Summit Meetup Part 1

November 29, 2012

The latest Affiliate Summit Montreal Meetup took place this month, and Share Results was there, hosting a panel of affiliate marketers, retail business owners, and online marketing enthusiasts. The discussion this time centered on strategies to leverage the most lucrative and profitable quarter of the year: Q4. The event featured a panel of experts, including: [...]

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Building Long-Term Relationships with Affiliates

November 15, 2012

Establishing a successful affiliate program requires a long-term focus. The key is in developing strong, long-lasting relationships. The stronger and more durable you affiliates relationships are, the easier it will be to manage and maintain your program (and the easier it will be to recruit affiliates for your program). Whether your publishers are based in [...]

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Guarding Your Brand as a Merchant

November 1, 2012

With the continued growth of social media and mobile platforms, it’s never been easier to get the word out about products and services. Unfortunately, it’s also never been easier to have your online reputation presented in a way that is not congruent to your marketing plan. Protecting your brand should now be an important component [...]

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